Prosus brings in WeTransfer co-founder Nalden to lead AI drive
Ronald Hans becomes chief product officer as Prosus builds a new leadership team for AI and technology.
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Prosus has appointed WeTransfer co-founder Ronald Hans, known as Nalden, as chief product officer. The technology investor is also appointing a chief AI officer and a chief technology officer to develop products based on AI and trading data.
Nalden will lead product development across Prosus’s expanded ecosystem. The company has interests in iFood, OLX and PayU, among others. Prosus says the new leadership must build products for consumers, partners and small businesses.
Euro Beinat will become chief AI officer. According to Prosus, he has worked at the group since 2018 and built its AI organisation there. Paul van der Boor, previously vice-president of AI, will become chief technology officer. The three executives will report to chief executive Fabricio Bloisi.
Prosus links the appointments to a shift from technology investor to active developer of AI-driven platforms. The company says it is developing a shared information layer based on commercial behaviour across different services. The announcement does not explain exactly how that data will be combined or what safeguards will apply.
According to Prosus, around one billion customers use services within the ecosystem. This is a company claim about the combined reach of different platforms, not the number of people using a single integrated AI product. It has also not disclosed how much data will be brought together for which purpose.
Nalden co-founded WeTransfer in 2009 and later worked on Boomerang, an alternative file-transfer service. His appointment gives Prosus a product leader from outside the existing organisation, while the AI and technology posts are being filled internally.
The new structure shows the direction Prosus has in mind for investors and partners: AI should not merely be a supporting technology, but a guiding principle for product development. Whether this will lead to new services, higher revenue or better user experiences will only become clear later.
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The appointments and roles have been confirmed in the primary announcement and by independent reporting. Company claims about data and user reach are explicitly presented as claims by Prosus.
- confirmed Ronald Hans, known as Nalden, is becoming chief product officer of Prosus. — Mentioned in Prosus’s official announcement. source
- confirmed Euro Beinat is becoming chief AI officer and Paul van der Boor chief technology officer. — Confirmed by Prosus and TechCentral. source
- confirmed Nalden was a co-founder of WeTransfer. — Mentioned by Prosus and independent reporting. source
- confirmed Prosus says its services reach around one billion customers. — This is a claim from Prosus’s company announcement. source
- incorrect Prosus already has one integrated AI product for all those customers. — The source refers to an information layer and future product development, not one existing integrated product. source
1 correction(s) applied
- Was: Prosus uses the data of one billion customers in one AI product.Now: Prosus says it is developing an information layer based on commercial behaviour across different services; the concrete products still have to be developed. (The source describes a company ambition, not a completed product.)
Editor's note
The appointments have been confirmed by Prosus and independent technology and business media. Claims about the reach of around one billion customers and the scale of the AI data are company claims and have been presented as such.Sources
- Prosus names AI and technology leaders building the next chapter — Prosus
- WeTransfer founder joins Prosus in AI leadership shake-up — TechCentral
- Nalden wordt Chief Product Officer van Prosus — BusinessWise
- Prosus Puts AI in the Executive Suite — Yahoo Finance
More on this in Dutch media
- de Volkskrant — „prosus nalden”
- NOS — „prosus nalden”
- Het Parool — „prosus nalden”